Winning and retaining business is becoming ever more dependent on successful bid and tender documents. This course will help delegates understand how to build concise and client focused bid documents and help them plan and resource the necessary work, cost and time that is key to a successful tender.

Who should attend
This course is suitable for lawyers at all levels. It would also be of use to business development professionals in law firms.

Key benefits
By the end of the course, delegates will be able to:
• Understand the work, cost and time needed to put together a winning bid
• Be able to spot different buyer types
• Know how to structure a proposal document in a client friendly manner
• Recognise what can turn a target into a client

Programme includes
• Deciding whether to bid or not
• Project managing a large bid document
• Putting together the right team
• Techniques for analysing the buyer and the competition
• Differentiating your firm and team using past experience
• Maintaining a dialogue with the client throughout the process
• The ingredients of a winning document